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/NERD OUT
Built for operators
swipe · 10 metrics

Ten dashboard metrics that change decisions.

Most dashboards track what's easy to measure, not what changes a decision. These are ten that do, with the decision each one is supposed to drive.

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A real first-page preview of 10 Dashboard Metrics (Google Doc).

Preview of 10 Dashboard Metrics (Google Doc)
Preview from the current edition.

Open metrics

Three of ten metrics, shown in full.

  1. 01
    Cash runway

    Months of survival at today's burn, the one number that ends arguments.

  2. 02
    Revenue concentration

    Share from your top client. High = fragile.

  3. 03
    Lead-to-close time

    Days from inbound to signed. Trends before revenue does.

Included in the download7 more metrics
Included in the download: Gross margin by line
Included in the download: Pipeline coverage ratio
Included in the download: Repeat-purchase rate
Included in the download: Utilization vs capacity
Included in the download: Refund / churn rate
Included in the download: Cost per acquisition
Included in the download: Aging receivables

Built lean before lean was fashionable

We’ve built useful software against much bigger odds.

Nick Horob and Jaryd Krishnan built Harvest Profit into a leading farm-management software business with a six-person team and $280,000 in outside funding. They competed with companies employing 10 to 20× more people and, in some cases, raising roughly 100× more capital before John Deere acquired Harvest Profit in 2020.

Nerd Out carries forward the same belief: stay close to the problem, use technology well, and build genuinely useful products and businesses without a bloated team or budget.

Read Nick’s founder story ↗
$280K
raised
6-person
team
Acquired
by John Deere · 2020

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