Free resources

swipe · sequence + prompt

Draft a useful lead follow-up in under five minutes.

Use six follow-up templates and a lead-scoring prompt to write faster, while keeping every message specific to the lead.

Built by Nick Horob · Updated

A look inside

See what you’re getting.

A real first-page preview of Lead Follow-Up Templates (PDF).

Preview of Lead-to-Follow-Up Swipe (Google Doc)
Preview from the current edition.

Want the complete resource? Get the follow-up templates.

Sample preview

Complete message preview

The five-minute reply

Use this first, then personalize every bracketed field before sending.

Subject: Re: [what they asked about]

Hi [first name],

Thanks for reaching out about [what they asked about]. Short answer: [one genuinely useful line that answers or advances their question, not a pitch].

One question so I point you at the right thing: [the single most useful qualifier].

Reply whenever. I’ll get back to you the same day.

[your name]

The complete download adds five follow-ups and the lead-scoring prompt.

Why trust the work

Built from operator experience.

Nick Horob helped build Harvest Profit with a six-person team before John Deere acquired the company in 2020. Nerd Out turns that operator experience into focused tools you can inspect before sharing your email.

Read Nick’s founder story ↗

Open touches

Preview the first two follow-ups and open one complete, copyable message before you download the sequence.

  1. Min 5
    The instant reply

    Warm, specific, one question, sent while they still remember you.

  2. Day 2
    The value nudge

    One useful thing, zero ask. Earns the next reply.

Included in the download4 more touches + scoring prompt
Included in the download: Day 4, the case-study touch
Included in the download: Day 7, the soft close
Included in the download: Day 12, the breakup
Included in the download: Day 30, the re-open
Included in the download: The lead-scoring prompt

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